There’s no question this year that Barack Obama and Ron Paul are the kings of US politics on the Internet. They both command the lion’s share of their party’s attention online and seem to dominate social networking and social media sites. So why is only one of those campaigns actually working?
Other progressive organizations are using similar tools. One is called Catalist. It is used by large progressive organizations like MoveOn and the AFL-CIO to microtarget their campaigns. According to Tony DeYoung of Catalyst Resources (unrelated…
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